How You Will Contribute
The Development Writer serves as a project manager, brand champion, editor, and principal writer for a wide range of communications projects that support the Museum’s annual fundraising priorities as well as the multi-year fundraising campaign, It Starts Here: Campaign for the Philadelphia Museum of Art. The Development Writer ensures language, style, formatting, and the Museum’s verbal identity remain consistent, while also adjusting syntax and voice when “ghost writing” for Museum leadership or Trustees.
This position plays a key role in applying donor-centric messaging to donor communications and donor engagement materials. Writing projects include correspondence, reports, fundraising menus, proposals, e-blasts and web content, talking points, brochures, articles for the Museum’s Developments magazine and campaign newsletter, and collaborative projects with other Development programs. The Development Writer is also responsible for creating new messaging and exploring new correspondence vehicles to communicate funding priorities and initiatives, and is active in supporting donor cultivation, solicitation, and stewardship activities.
Specifically, you will:
- Coordinate with the Director of Donor Communications on Museum, Development, and campaign messaging, and uphold the Museum’s verbal identity standards and house style across Development.
- Collaborate with other Development staff to write and edit various materials with donor-centric copy for both internal and external audiences. Create content for publications/collateral. Review and edit materials for Development programs, including invitations, brochures, event programs, travel itineraries, letters, etc.
- Serve as primary writer for Donor Engagement and Donor Communications teams. The Development Writer helps the Director of Donor Engagement and the Director of Donor Communications oversee all assigned writing projects, with a “dashed-line” reporting structure to the Donor Stewardship Coordinator.
- Manage all Spiceworks requests (up to 350-400/year) pertaining to both Donor Engagement and Donor Communications, and function as default assignee for many writing and editing projects, excluding those assigned to the Donor Stewardship Coordinator.
- Write all correspondence templates (solicitation letters, visit follow up letters, acknowledgment letters, condolence letters, congratulations letters, etc.) and update as needed (at least twice/year for some, and monthly for others such as Leadership Annual Giving renewals).
- Create support documents for Development staff that include talking points, strategic initiative summaries, message matrices, brochures, among others; as well as update cultivation, solicitation, and stewardship materials to be on brand in conjunction with the Director of Donor Communications.
- Write compelling messages/language that supports the Museum’s Strategic Vision and goals, inspires donors, motivates staff, informs the public, and engages the reader with the life of the Museum.
- Create correspondence for Museum leadership, including: Board Chair, Director and Chief Executive Officer, President and Chief Operating Officer, Director of Development, Deputy Directors of Development, Director of Leadership Annual Giving, Major Gifts Officers, Campaign Co-chairs, Trustees, among others.
- Shepherd ongoing projects including monthly Museum updates for The Women’s Committee; articles and content for Developments magazine; web content; Annual Fund letters (in partnership with Membership); Staff Appeal; talking points for Board of Trustee and Campaign Cabinet meetings; and others.
- Interact on occasion with the Marketing and Communications, Editorial and Graphic Design, and Information and Interpretive Technologies departments, and Development’s departmental liaisons, in the production of materials.
- Serve as one of Development’s Brand Champions
- Other duties as assigned.
Your diverse background includes:
- Bachelor’s degree with English, journalism, creative writing, or arts major preferred
- 2+ years of professional experience in business or technical writing, journalism, communications, media relations, or a related field
- Knowledge of standard concepts, practices, and procedures related to the position, including:
- Expert use of English grammar, punctuation, and syntax
- Best practices for letter writing and proposal development
- Diligent research practices
- Understanding of branding strategies for the Museum and for specific projects
- Ability to “ghost write” for executives
- Ability to learn subject-specific terminology for use in developing written materials’ and knowledge of when and how to use various channels of communication
- Proficiency in Microsoft Office programs is required.
- Familiarity with Raiser’s Edge, Adobe Acrobat, and Photoshop is an advantage.